Olio Capitale: Italian extravirgin olive oil plays a top role in Trieste, Italy. Sights set on showcasing worldwide at the Expo di Milano


12,000 visitors at the only specialist exhibition devoted uniquely to this ‘liquid gold’
Competition prize-giving to take place at the Expo di Milano; Puglia and Sicily outstanding
Collaboration with the Città dell’Olio Association once again a success
3000 participants at the prestigious Scuola di Cucina

12,000 visitors, continuing the trend of exceptional growth for Olio Capitale, the Salon for typical and quality extravirgin olive oils, held in Italy at Trieste’s Stazione Marittima and organised by Aries. Olio Capitale, which closed today, is the nation’s trade fair previewing Italian extravirgin olive oil production. The event confirmed that – even in what has been a difficult year – quality is there, rising even above expectations. The expo’s format is becoming an international model, and a worldwide showcase for quality Italian olive oil. This is how Olio Capitale was described by Antonio Paoletti, President of Trieste’s Chamber of Commerce, a view seconded by the honourable Colomba Mongiello, bearing witness to the excellence of the ‘liquid gold’ Salon which year on year attracts the very best of olive oil production to the city, from both Italy and elsewhere. And this year’s show again has confirmed the very fruitful collaboration enjoyed with the national Città dell’Olio Association.

“In this difficult year, Olio Capitale has continued to grow: it is extraordinary to have succeeded in attracting 250 exhibitors and 12,000 visitors, considerable numbers for a niche fair; shifting the opening day has proved a successful strategy, with Monday now dedicated to restaurateurs and connoisseurs who appreciated having more time for selecting their preferred oils,” commented Paoletti, who continued: “I am also delighted to be able to inform you that quality extravirgin oil and Olio Capitale will soon have a further top-level international showcase: the honourable Mongiello, Vice-President of the Commissione Anticontraffazione (antifraud body) and Commissione Agricoltura member (agriculture committee) is working to ensure that there will be one day at the Expo di Milano dedicated to Olio Capitale and the excellence of Italian extravirgin olive oil, during which the winners of our Concorso will be awarded their prizes”.

Italy’s South excels at the Concorso Olio Capitale
This ninth edition of Olio Capitale saw Italy’s South reaping top awards: winning the prizes for the best light, medium and intense intensity categories were two extravirgin oils from Puglia and Sicily. The light category was won by the Azienda Agricola Scammacca del Murgo S.S.A. Murgo (Sicily), oil entered: Nocellara dell'Etna; the medium category was won by the Azienda Agricola Leone Sabino (Puglia), oil entered: Patràun; while the Azienda Agricola De Carlo S.a.s. (Puglia) won the intense category, oil entered: Tenuta Torre di Mossa.
Puglia, Sicily, Campania and Sardinia were outstanding regions in the list of 15 finalists. But there were also two foreign producers – the Spanish Oleomorillo S.L., with its Basilippo Gourmet, and the Croatian Agrofin d.o.o. with its Mate Timbro Istriano, which won a mention from the Professional Panel (details attached).

Quality above expectations, despite the difficult year just past
Olio Capitale is Italy’s preview of extravirgin olive oil: it is the first major expo diary date in the national calendar dedicated to olive oil, and a test bench for new extravirgin oils. The tasting of all the labels on offer at the show’s Oil Bar – and the 178 oils entered in the Concorso Olio Capitale – has painted a very positive picture on the bleak background of last year’s poor harvest. Though production has been very much down in terms of volume, there has been quality, and this has been higher than expectations. “Relative to what we had been expecting, quality has been far higher,” noted Carlotta Pasetto, Concorso Olio Capitale coordinator. “Of course, compared with last year the differences between the various types of oil are less marked, especially in terms of fruitiness and vegetal tones,” he said, “but this is an inevitable consequence of the difficult year we have had. The 15 selected finalists have produced excellent oils.”

Associazione Nazionale Città dell’Olio: an edition to remember
“This has truly been an edition to remember for the Città dell’Olio. Very high participation, a response bearing witness to the pride of our Città dell’Olio producers, who despite the terrible year have underlined the trust they hold in this major international showcase,” said Enrico Lupi, President of the Associazione Nazionale Città dell’Olio. “We are very much encouraged, spurred on to create ever more occasions for the appreciation and promotion of Italy’s excellent extravirgin olive oils.”

Olio Capitale, a channel for internationalisation
The event has once again confirmed the success of the formula and efficacy of the international business meetings between producers and buyers, from countries such as the USA, Japan, Germany, Brazil, Denmark, and many others. “The strong point of this trade fair lies in its specialisation. Here and nowhere else have I been able to find such an enormous variety of quality olive oils, and with very distinct characteristics,” commentedPaolo Orsolini, President of Orso Italian Speciality Foods, which imports Made in Italy products to markets in Florida. “Direct meetings of this sort with the producers enable us to get right down to the details of the processes involved in producing the various extravirgin oils, and to appreciate their characteristics, as well as those of the territory in which they are produced,” he underlined.
The scope of the Olio Capitale expo is destined to grow still further over the years: “This is a very important international showcase,” noted Mongiello: “We plan to assist Olio Capitale in the international promotion of the Made in Italy agro-industry and extravirgin oils – this starts out from Friuli Venezia Giulia and travels throughout the world, letting people learn about Italian olive-growing, the related culture, and the culture of healthy eating.”

Spin-offs from the specialist expo
Trieste is building its reputation as a centre with a hallmark of quality: “It is not a capital in terms of quantity, but instead is producing olive oil of quality,” said Gianni Degenhardt, panel head at Trieste’s Chamber of Commerce. ”For three years now there has been an official panel at the Chamber of Commerce’s Chemistry Laboratory; it is the only one in Friuli Venezia Giulia, and has Ministry of Agricultural Policy recognition. Its presence enables Trieste to be very confident when it comes to olive oil.” After nine years of Olio Capitale, it is the exhibitors themselves who have confirmed the demand for quality there is here, a demand based on knowledge of the product and its qualities, and where there is no haggling on prices. The public coming to Olio Capitale include simple consumers but there are also gourmets and professionals, from Italy and abroad. “We work in enogastronomy of excellence, and go only where we can be assured of quality,” explained Toni Sarcina, President of the national Cordons Bleus de France; adding: “We have brought our Forum here to Olio Capitale for the second year running: this is because here we have found the excellence of the extravirgin production chain.”
So those attending are well-informed; this has also contributed to the further rise in spin-offs generated first and foremost by the 250 exhibitors from throughout Italy and abroad, who have filled hotels and restaurants in both the city centre and surrounding areas.

This year a star-studded Scuola di Cucina (Showcooking)
This year saw high attendance of the public at the side events, whether the technical seminars, the tasting sessions, or – in top place – the showcooking events. “The three days of showcooking have seen over 3000 participants, and we have had excellent response,” noted Emilio Cuk, coordinator of the Olio Capitale Scuola di Cucina, adding that “one clear indicator of the importance these showcooking sessions have assumed is the participation of an acclaimed chef from the Michelin-starred Taverna di Colloredo in Monte Albano. Next year we aim to hold a full day ‘stellar’ event.”

Diary date for the next edition of Olio Capitale: 5-8 March 2016     www.oliocapitale.it

CONCORSO OLIO CAPITALE (COMPETITION)

FINALISTS, LIGHT FRUITY                                                                                                               
Frantoio Romano (Campania), oil entered: Gold Bio
Oleomorillo S.L. (Spain), oil entered: Basilippo Gourmet
Azienda Agricola Scammacca del Murgo S.S.A. Murgo (Sicily), oil entered: Nocellara dell'Etna
Azienda Agricola Luigi Guadalupi Masseria Guidone (Puglia), oil entered: L'Acquaro
Azienda Agricola Antonucci Olimpia (Puglia), oil entered: Matthew
FINALISTS, MEDIUM FRUITY                                                                                                           
Azienda Agricola Oliva (Sicily), oil entered: Favola
Azienda Agricola Monterisi (Puglia), oil entered: Cru Biologico                                                           
Agrofin d.o.o. (Croatia), oil entered: Mate Timbro Istriano                                                                   
Azienda Agricola Leone Sabino (Puglia), oil entered: Don Gioacchino
Azienda Agricola Leone Sabino (Puglia), oil entered: Patràun
FINALISTS, INTENSE FRUITY                                                                                                          
Società Agricola Fonte di Foiano S.S. (Tuscany), oil entered: Grand Cru
Azienda Agricola De Carlo S.a.s. (Puglia), oil entered: Tenuta Torre di Mossa
Frantoi Cutrera di Cutrera G. e C. S.n.c. (Sicily), oil entered:  Primo - D.O.P. Monti Iblei
Azienda Agricola Le Tre Colonne di Salvatore Stallone (Puglia), oil entered: Le Tre Colonne - Le Selezioni Coratina
Società Cooperativa Agricola Olivicoltori Valle del Cedrino (Sardinia), oil entered: Costa degli Olivi D.O.P. Sardegna

CONCORSO WINNERS
LIGHT FRUITY: Azienda Agricola Scammacca del Murgo S.S.A. Murgo (Sicily), oil entered: Nocellara dell'Etna
MEDIUM FRUITY: Azienda Agricola Leone Sabino (Puglia), oil entered: Patràun
INTENSE FRUITY : Azienda Agricola De Carlo S.a.s. (Puglia), oil entered: Tenuta Torre di Mossa

EX ALBIS ULIVIS
Azienda Agricola Leone Sabino

SPECIAL MENTIONS                                         
CONSUMERS: AZIENDA AGRICOLA LE TRE COLONNE DI SALVATORE STALLONE PUGLIA
RESTAURATEURS: FRANTOI CUTRERA DI CUTRERA G E C SICILY
PROFESSIONALS: AGROFIN  d.o.o. CROATIA



Aries – Press and Communications Office
Andrea Bulgarelli (head)
Susanna de Mottoni

 

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